Nigel's Bio

Nigel Heald has an enviable track record of success, starting as a salesman 30 years ago selling famous name chocolates, Elizabeth Shaw mint crisps and Chewits (remember the Chewit Monster ad? No that wasn’t him in the costume!).  Throughout his very successful career Nigel has worked for major blue chip companies such as Lyons Tetley, Walkers Crisps, Stag Furniture, Gardena and Phostrogen.  He has held positions of Sales Manager, Sales Trainer, Sales & Marketing Director and Managing Director, managing multi-million pound businesses and responsible for 100+ employees.

Nigel is a qualified NLP practitioner and helps delegates to use these skills to create instant rapport with buyers as well as fully understanding the many different types of personalities and how to communicate effectively with all of them.  Nigel is also a SFEDI accredited business advisor and works very closely with Business Link helping businesses fulfil their potential in many different market sectors.

Nigel started his training business 5 years ago after identifying that many sales professional as well as independent business people struggled to develop coherent and successful marketing strategies as well as SELL in a consultative way.  Nigel feels that selling doesn’t need to be difficult and that the majority of sales people were making it far too hard for themselves.

Nigel is a strong believer in the psychology of the sales and buying process - believing in the consultative sales process, getting buyers to BUY from you rather than having to SELL!  Anyone can develop these skills.  It really doesn’t matter whether they are introverted, extroverted, analytical, friendly, inexperienced, young or old, whether you are selling face to face or over the phone.

Nigel uses experiential training techniques to ensure delegates not only easily understand the skills been taught but also have great fun in a friendly, motivational and encouraging environment.